CUSTOM BEVERAGE PLANNING & SHOPPING GUIDE
Thoughtful bar planning is one of the most overlooked — yet most impactful — elements of a successful event.
Our custom bar planning services are designed for clients who want clarity, accuracy, and a seamless purchasing experience.
While clients who book bartending services through Service Gem Events receive complimentary access to our standard bar item calculator, custom shopping lists, and signature cocktail planning require additional time, expertise, and detailed calculations. These services are available as optional add-ons for clients who want a fully curated bar experience.
This Is Not Just a Shopping List
Our bar planning services are designed to take the guesswork out of hosting. Rather than providing a basic list of items, we create a thoughtful, experience-driven bar plan tailored specifically to your event.
Every recommendation is carefully considered - from beverage selections and quantities to mixers, garnishes, and service flow - ensuring your bar feels seamless, balanced, and intentional throughout the event.
We approach beverage planning with the same attention to detail we bring to staffing and service. Quantities are calculated using real-world consumption patterns, guest dynamics, and event variables, allowing you to feel confident that your bar is properly stocked without unnecessary excess.
The result is clarity, control, and peace of mind - knowing your bar has been planned with precision, not guesswork.
Beverage planning tailored to your event style
Guest-count modeling based on event flow and duration
Consumption ratio analysis
Signature cocktail development (when selected)
Detailed quantity calculations
Garnish, mixer, and ice planning
Optional vendor sourcing with purchasing links
Risk reduction to prevent running out or over-purchasing
Our Planning Considers
Our recommendations are informed by more than headcount alone. We factor in real-world variables that significantly affect consumption, including event duration, seasonality, guest demographics, and beverage preferences.
A summer wedding drinks differently from a winter corporate event. A younger guest list consumes differently than a mixed-age crowd. These nuances matter - and they’re built into every plan we create.
Independent & Client-First Recommendations
While liquor retailers often provide quantity estimates, their recommendations are designed to support retail sales - not necessarily event efficiency. Our planning is independent, experience-based, and focused on your event’s actual needs.
This approach helps minimize unnecessary over-purchasing, particularly for items that are difficult or impossible to return.
Our bar planning services are available as optional add-ons, allowing you to choose the level of guidance that best fits your event.
Clients who book bartending services through Service Gem Events receive complimentary access to our standard bar item calculator. Custom shopping lists, signature cocktail planning, and purchasing guidance are available through the services outlined below.
Packages & Pricing
Designed for events serving beer and wine only, with no signature cocktails.
Includes:
Beverage quantity calculations for beer and wine
Cup size recommendations and quantities
Ice amounts based on event duration
Standard garnish suggestions
Napkins, straws, and bar essentials planning
Ideal for:
Simple, streamlined events without custom cocktails.
Included with Bartender Services:
When bartenders are contracted through SGE, clients receive access to our bar item calculator at no additional cost. This tool covers beer and wine quantities, but does not include signature cocktail planning.
Basic Shopping List
$100
Signature Cocktail Planning
$175
Perfect for events featuring up to two signature cocktails, alongside beer and wine.
Includes:
Everything in the Basic Shopping List
Planning for up to 2 signature cocktails
Detailed ingredient ratios and quantity calculations per cocktail
Specialty garnish planning specific to each drink
Ideal for:
Couples or hosts who want a polished bar experience with a personal touch, without going fully custom.
Included with Bartender Services:
Our bar item calculator is included when bartenders are booked through SGE. Signature cocktail quantities and ratios are calculated separately as part of this service.
Full Custom Bar Plan
$250
Our most comprehensive planning service, designed for weddings and large-scale events.
Includes:
Everything in the Signature Cocktail Planning package
Planning for up to 4 signature cocktails
Specialty spirits and themed menus
Mixer, garnish, and specialty item sourcing
Purchasing links provided for convenience
Best for:
Weddings, multi-bar events, or hosts who want everything mapped out with precision and ease.
Signature Drinks Only
$50 per signature cocktail
-or-
$125 for up to 3 signature cocktails
For clients who only need help planning custom cocktails, without beer or wine calculations.
Includes:
Ingredient ratios and quantity calculations per signature drink
Cup, cup size, and quantity recommendations
Garnish planning
Straw recommendations (if applicable)
Recipe formatting for easy reference
Optional purchasing links
Ideal for:
Clients using our bar calculator for beer and wine, but want professional guidance on signature cocktails.

